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Is the HUSL app free?

Learn how HUSL keeps your business costs low. No subscriptions, no hidden fees, and no tech charges — because we’re a retail marketplace.

Yes, the HUSL app is completely free to download and use.

Here’s the why:
We’re a Retail Marketplace, not a subscription platform.
That means we earn our revenue through product salesnot by charging you to run your business.

So, there are no subscription fees, no hidden costs, and no charges for using the app or its core features.

1. How We Make It Free

Because HUSL is a retail marketplace, we generate revenue through:

  • Drop-shipping: Sell 2,500+ professional products (like K18, O&M, Microtexx, and more) directly to your clients — no inventory needed.

  • Wholesale Shop: Buy those same professional brands at discounted prices to use or sell in-salon.

💡 Tip: Download the app (it’s free!) to explore all partner brands once you’re verified as a professional stylist.

2. Appointment Booking & Payments

You can use the Appointment Booking feature and accept cash or bank transfers completely free.

We’ve also integrated Stripe so you can:

  • Accept card payments from clients

  • Complete drop-shipped transactions at the same time — all in one seamless tap-and-pay action.

The Stripe's bank fee can be automatically passed to your clients: 1.75% + 30¢ per transaction 👉🏼 Toggle ON in your app under 'Payments'.

3. SMS Appointment Reminders

You can switch SMS reminders on or off anytime in your app settings.

  • Cost: 9¢ per SMS (set by phone carriers).

  • Bonus: Any SMS related to payments or transactions — we cover that cost for you!

In Summary:

  • ✅ Free to download and use

  • ✅ No subscriptions or tech fees

  • ✅ Revenue comes from retail, not from you

  • 💡 Optional cost only applies to SMS reminders


That’s the HUSL difference:
We’re a retail marketplace — so you can grow your business freely, without paying to use the tools that power it.

*Need help? Tap 'Get Help' in-app or email: indiesupport@husl.io